How do you know what all’s entailed in a project? You get the stakeholders together and ask them. That’s the project discovery phase in a nutshell. The goal of this discovery phase is to understand the client’s business so that you can partner with them to help them make the best decisions possible considering their aims …
Freelancing Fundamentals: The Project Discovery Phase Read More »
If you’re a newcomer to freelancing, you might find one aspect of it frustrating or intimidating: The terminology. I mean, what the heck is “client onboarding,” anyway? New client onboarding is simply the act of welcoming new customers to your business, answering their initial questions, and communicating what services you offer. A well-thought-out onboarding strategy …
What the heck is CRM and, as a freelancer or small business, do you even need it? Yes. This post is part of a series called Freelancing Fundamentals: How to Take a Project from Cradle to Launch. CRM for Freelancers What is CRM anyway? The acronym CRM traditionally stands for customer relationship management, which is the process …
Freelancing Fundamentals: Contact Relationship Management Read More »
Lead generation is simply the art of attracting people who need your products or services to your virtual front door. What tactics do you use to get them there? Read on to find out. This post is part of a series called Freelancing Fundamentals: How to Take a Project from Cradle to Launch. Sourcing new customers …
Freelancing Fundamentals: Lead Generation Tactics Read More »
Every project has a life cycle filled with a series of steps and moving parts that have the power to make or break it. From sourcing your potential leads to using tactics that turn those leads into repeat customers, each step has specific value to your business. These are the fundamentals of freelancing that you …
Freelancing Fundamentals: How to Take a Project from Cradle to Grave Read More »
In 1997, I was fresh out of college, had very little experience, and was looking for a way to pay rent. Armed with three (unpaid) websites in my portfolio — a university department site, a church website, and my personal site/online resume — I hoped to turn my baby skill set into a paying job. …
7 Things Your (Potential) Client Needs to Hear You Say Before They’ll Hire You Read More »
